Lucy Mills, sport industry leader and founder of Ready Sport Global, smiling, wearing a yellow blazer and in the background, people and a blurred screen are visible.
Lucy Mills, sport industry leader and founder of Ready Sport Global, smiling, wearing a yellow blazer and in the background, people and a blurred screen are visible.

If you’re building something new, navigating change, or looking for a different perspective on sport, you’re in the right place.

I have spent 20 years inside sport.

I have worked across the sport ecosystem, from federations, clubs, and mega-events to government, non-profits, and startups, in more than 30 countries, including roles and projects with FC Barcelona and FIFA.

It’s given me a broad view of sport — and an instinct for connecting people, ideas, and opportunities that might otherwise stay apart.

Today I work with ambitious people and organizations shaping new possibilities in and through sport. I am also the founder of Ready Sport Global (READY), working with leaders and organizations navigating technology, innovation, growth, and change. Since 2022, we’ve trained 6,000+ sport professionals and supported 50+ organizations.

I speak on the world’s biggest sport industry stages, including the IOC, EU Sport Forum, and IWG Global Summit.

Explore my work
Explore my journey

Learn, build, or innovate in sport.

Here are four ways my team and I can support you.

For new initiatives

WORK WITH ME

Bring me in at the beginning of something ambitious. I work alongside you to shape your new opportunity in and through sport.

Get in touch

For event organizers

SPEAKING

Keynotes and conversations on sport innovation, technology adoption, AI, and the future of women’s sport.

Lucy Mills, sport industry leader and founder of Ready Sport Global in a red blazer and beige pants giving a presentation on stage with a blue digital background displaying an audience and the words "Game Day" and "Data."
Book me to speak

For organizations

READY SPORT GLOBAL

Executive education, advisory, and programs helping sports organizations navigate technology, innovation, and change.

Lucy Mills, sport industry leader and founder of Ready Sport Global is with Ready Sport Global COO, Magdalyn Miller, and  Ready Sport Global CTO, Hector Dominguez, sitting having conversation in a bright room in Barcelona.
Explore Ready Sport Global

For people and teams

READY EXPERIENCES

Understand the world through the lens of sport. In-person experiences rooted in Barcelona.

diverse group of people attending a READY event in a modern, bright room. Some are seated on chairs and a sofa, smiling and looking towards the front. There are posters on the wall and a large screen on the left side displaying a colorful slide.
Explore Experiences

From keynotes to executive conversations, I connect ideas across technology, innovation, and women’s sport to bring a different perspective on the forces shaping the industry.

Featured stages and media

  • IOC Sport for a Better World Summit Switzerland

  • EU Sport Forum Poland

  • IBM & Financial Times Live - Mobile World Congress Spain

  • Hamptons Tech Week UK

  • European Olympic Organisations General Assembly Romania

  • EuroHockey Executive Leadership Forum, Belgium

  • International Working Group on Women & Sport Global Summit

  • SEG3 London UK

  • SportGen Summit France

  • SmartCities & Sport Summit South Korea

  • Global Observatory for Gender Equality in Sport Switzerland

  • World Football Summit Spain

Want to keep learning, building, and innovating in sport?

Join READY Read

Ideas, observations, and questions from across sport

My newsletter on technology, innovation, women’s sport, and the changing sports industry.

A blue background with a white circular emblem and the words "READY" and "Read" below it.
Join READY Read

Download the READY snapSHOT

Digital, data and artificial intelligence in women’s football

Insights from 27 clubs and two leagues across 16 markets on digital, data and AI infrastructure and capabilities.

Cover of a Ready Sport Global industry report titled 'snapSHOT' about digital, data, and artificial intelligence in women's football, with the front cover featuring a stadium filled with players and spectators.
Download the snapSHOT

Sport has taken me further than I ever imagined.

My journey in international sport began in Ghana in 2004, at the Right to Dream Academy.

Football has shaped much of my life ever since. Through it, I have found some of my strongest communities and experienced the world — across more than 30 countries in which I’ve played, lived, and worked.

Over the years, I have experienced the game from many different angles: as a player, coach educator, project manager, director, advisor, and educator.

I have designed and led professional and grassroots football programs around the world; contributed to the legacy of the 2010 FIFA World Cup in South Africa; and later led international relations and projects at FC Barcelona, taking the Més Que Un Club philosophy around the world.

In 2022, I brought those different threads together and founded Ready Sport Global.

Education has also run throughout my career. I have taught sport and innovation at emlyon Business School and Technological University Dublin, and football industry programs at the University of Salford and the Institute for Study Abroad, alongside guest lectures across Europe and the US.

A bit more about me:

Barcelona is home. In my household, we speak a mix of Yorkshire English, Venezuelan Spanish, Catalan, and Spanglish.

Away from READY, you’ll find me running trails in Collserola, drinking coffee with my business partner Maggie, eating Indian food, or planning adventures with family.

Lucy Mills, sport industry leader and founder of Ready Sport Global wearing football training gear competing for the ball on a grassy field with mountains and a few spectators in the background.

Let’s connect

Have a project, stage, or idea in mind? I'd love to hear from you.

Get in touch